How to create an effective LinkedIn Hashtag Strategy in 2021

Hashtags on LinkedIn are quite new – they were introduced in 2018. LinkedIn Hashtags work differently than on Instagram and Twitter – you can use them in your articles (up to 5) and ‘updates’ (posts). It is not possible to add or edit hashtags after posting. Go to ‘Hashtags trending in your network’ to discover the relevant hashtags for...

Hashtags on LinkedIn are quite new – they were introduced in 2018. LinkedIn Hashtags work differently than on Instagram and Twitter – you can use them in your articles (up to 5) and ‘updates’ (posts). It is not possible to add or edit hashtags after posting.

  • Go to ‘Hashtags trending in your network’ to discover the relevant hashtags for your audience – choose ‘My Network’ and then ‘See all’ under the ‘Hashtag’ section.
  • Do not use more than 5 hashtags in your posts.
  • Alternate between the popular or trending hashtags and niche long-tailed’ hashtags.
  • Look for business hashtags – see our best business hashtags
  • If you have a local business use some location-related hashtags
  • Look for hashtag inspiration in LinkedIn’s suggested hashtags – the social medium will suggest the best hashtags based on your content.

And that’s basically it! Now to make sure you post on LinkedIn consistently – go to your Postfity FREE app and schedule a few posts!

Print Friendly, PDF & Email

A passionate student of Japanese and International Business, interested in marketing and advertising. Experienced copywriter and translator in English, Polish and Japanese.